Travel Nursing Client
Case Study
This healthcare content case study illustrates how Write RN helped a Travel Nurse company improve their content strategy, leading to significant growth in engagement and business.
Challenges Faced By This Travel Nursing Company
- No keyword analysis had been performed.
- No SME writers for Google to recognize in search results.
- Existing blog content had no engagement and wasn’t yielding results via Google.
- Uncertainty about how to start a manageable content strategy and create content briefs with focus keywords.
Objectives
- Develop a comprehensive content strategy.
- Produce high-quality, keyword-focused content to improve search engine visibility.
- Increase engagement and business growth through optimized content.
Solutions Implemented
Write RN addressed the client’s needs by:
- Developing a clear content strategy.
- Producing four new articles per week.
- Reviewing and optimizing existing content.
Results Achieved
6x Business Growth: Implementing the inbound strategy led to a sixfold increase in new business.
Improved Search Engine Visibility: The keyword-focused content improved the company’s rankings on Google.
Enhanced Engagement: The new and optimized content attracted more readers and increased engagement on their blog.
Benefits
- Strategic Content Creation
- Expert Writers
- Sustained Growth
Conclusion
Write RN’s strategic approach and expert content creation significantly boosted the Travel Nurse company’s online presence and business growth. This healthcare content case study highlights the tangible benefits of a well-executed content strategy, showcasing our SEO success stories, medical content strategy results, and nurse-led content success.
REVIEW NO. 1 OF 2
"Outcomes soar above expectations."
There are a few times in business relationships where the outcomes soar above expectations. Working with Janine and her team at WriteRN is one of those times. We found her by searching for content writers for quite some time and no one lived up to our expectations. She has been exceptional to work with, excellent in her communications, reasonable in her pricing, delivers promptly and the quality of her work is outstanding. She knows the healthcare field very well and her writing is exemplary. I highly recommend Janine and her team for your next healthcare writing requirement.
Jerry Neri | President, Martinsburg College
Office of Continuing Education
REVIEW NO. 1 OF 2
"Highly recommendable!"
Janine and her team of writers are fantastic to work with. They know the nursing industry and the content they develop resonates with our audience. Janine is well-organized, knowledgeable and always keeps our team updated on the status of our content. If you’re in the healthcare/nursing industry and are looking for help with content development, I highly recommend Janine and her team at Write RN.
Mike W. | Health Carousel
PARTNER WITH US FOR TRUSTED RESULTS.
Interested in boosting your content strategy? Contact Write RN today to see how we can help you achieve great results.