MCN Healthcare
Case Study
This case study highlights how Write RN helped MCN Healthcare improve their content strategy, making their online presence stronger and more efficient.
Challenges Faced By MCN Healthcare
- The in-house team had no time to write.
- There was no clear content strategy.
- Previous experiences led to distrust in outsourced writers.
Objectives
Write RN aimed to help MCN Healthcare achieve the number one search ranking on Google for their blog.
Solutions Implemented
- Researched keywords and topics relevant to MCN Healthcare’s audience.
- Developed a content calendar to publish two high-quality blog posts per month.
- Used trusted nurse writers to create engaging, well-researched content.
- Optimized each post with targeted keywords and meta descriptions for better search engine visibility.
Results Achieved
Benefits
- Improved Search Engine Visibility
- Enhanced Content Quality
- Increased Efficiency
Conclusion
Write RN’s approach helped MCN Healthcare improve their online presence and content quality, while also saving time and resources. This healthcare content case study shows the value of a well-planned content strategy.
REVIEW NO. 1 OF 2
"Quality writing, on time."
My company has relied on contributing writers around the U.S. for over a decade. We’ve had plenty of good writers, but the biggest headache has been missed deadlines, lack of proofreading, and waiting until the last day to begin and submit work. Since working with Write RN, those headaches have ceased. In each month Write RN has submitted work, they were frequently submitted before the deadline, and I can tell the work was proofread. This demonstrates a strong level of professionalism and dedication to submit quality work. These are qualities we appreciate and respect. We couldn’t be more grateful to receive not only quality writing, but also receiving them consistently on time.
Jessie | Impact Training
REVIEW NO. 2 OF 2
"I value her extensive nursing experience."
Working with WriteRN has taken our content strategy to new levels. It has been so valuable to have content for nurses written by nurses on our site. We have seen impressive growth in our organic SEO and receive positive feedback about the content we are serving. Janine and her team of writers are consistently fast and reliable and deliver fantastic content. Janine is always open to collaborating as well and brainstorming topics with me which I truly appreciate since I value her extensive nursing experience.
Stephanie | Everyday Health
Content Marketing Manager
PARTNER WITH US FOR TRUSTED RESULTS
Interested in boosting your content strategy? Contact Write RN today to see how we can help you achieve great results.